Digital Marketing FAQ
FAQ On Digital Marketing

I. Core Services & Strategy

What services do you offer to help my business grow?

  •  We provide a full suite of digital marketing services, including:
  • Search Engine Optimization (SEO): Boosting your visibility on Google and other search engines.
  • Pay-Per-Click (PPC): Managing paid ad campaigns on platforms like Google Ads and social media to drive targeted traffic.
  • Social Media Marketing: Creating and managing content to build your brand and engage your audience.
  • Content Marketing: Developing valuable content (blogs, videos, etc.) to attract and retain customers.
  • AI Content Marketing with AI Agents, AI Avatars, AI Video for your promotion and marketing Campaigns.
  • Website Design & Development: Building high-performance, mobile-responsive websites that are optimized for conversions

2. How do you create a strategy for my business?

  • We work on process is data-driven, collaborative, custom, multi-channel strategy designed to deliver measurable results.
  • We begin with a Discovery Phase to understand your business goals, target audience, and current online presence.
  • We then perform a detailed Competitive Analysis and a Digital Audit to identify opportunities. Using these insights.

3. When can I expect to see results?

  •  We will ensure positive Results which vary by service with realistic expectations and focus on compounding growth.
  • PPC campaigns can generate leads in a matter of weeks
  • SEO and content marketing are long-term investments, typically showing significant, sustainable results after 3 to 6 months.

II. Advanced-Level Strategies & Analytics

1. What differentiates your approach from other agencies?

  • We move beyond basic tactics by implementing advanced, data-driven strategies:
  • We use models to analyze every customer touchpoint, from initial ad view to final purchase,
  • to understand the true value of each marketing channel and optimize your budget accordingly.

2. How do you measure success and what kind of reports will I get?

  • We use a variety of Key Performance Indicators (KPIs) tied directly to your business goals.
  • We will generate weekly, bi-weekly or monthly reports with clear dashboards with detailed insights of customer lifecycle 

III. Pricing, Contracts & Transparency

1. How much do your services cost?

  • The pricing is tailored to each client’s unique needs with competitive rates using a monthly retainer model.
  • We provide a custom quote after our initial consultation, which is based on the scope of work and your specific goals.

2. Do you require a long-term contract?

  • We typically work on a flexible month-to-month or a 3-month contract with a one-month cancellation notice.
  • We believe in earning your business through consistent results, clear milestones and deliverables.

3. Is the ad spend included in your agency fee?

  • The agency fee covers the expert management and optimization of your campaigns.
  • The ad budget is a separate cost that you pay directly to the advertising platform (e.g., Google, Facebook).
  • This ensures complete transparency and gives you full control over your advertising budget.

4. Are there any legal compliance issues I need to be aware of ?

We are Ontario-based agency, we operate in full compliance with Canadian law.

5. Canada's Anti-Spam Legislation (CASL):

We ensure all email marketing campaigns are compliant with CASL’s strict rules regarding consent and unsubscribe options.

6. The Personal Information Protection and Electronic Documents Act (PIPEDA):

We handle all client, customer data with the utmost care, ensuring privacy and security protocols are strictly followed in accordance with federal la